Sufficiency economy on the farm

เศรษฐกิจพอเพียง, the sufficiency economy, is a philosophy promoted by King Bhumibol (Rama IX), especially after the 1997 crisis: moderation, reasonableness and self-immunity against shocks. On the farm it became the "New Theory" layout: roughly 30 % pond, 30 % rice, 30 % fruit trees and vegetables, 10 % house and animals, so a family can eat even when prices crash. You will see the phrase on school walls, government banners and demonstration farms, and hear the attitude in พอมีพอกิน, "enough to live on". Treat it respectfully: it is closely tied to the late King, whom most Thais revere. Many farms practise เกษตรผสมผสาน in this spirit and welcome visitors.