Jingjok

Thai culture

Everyone is family: พี่, น้อง, ลุง, ป้า

พี่ / น้อง

pîi / náawng

Thai rarely uses a bare 'you' with strangers. Instead it borrows family words and picks one by age. Anyone a bit older than you is พี่ (big brother or sister): the Grab driver, the barista, the colleague at the next desk. Anyone clearly younger is น้อง, which is also how you call a young waiter over: น้องครับ! People around your parents' age become ลุง (uncle) or ป้า (auntie), and น้า sits warmly in between. The words work both ways, so an older shopkeeper may call herself พี่ when she talks to you. Guessing too old hurts more than guessing too young: calling a 35-year-old ป้า stings, and calling an older woman น้อง can sound flirty. When you're not sure, พี่ is the safe, kind choice.

Try this today

Call the next driver, vendor or barista พี่ instead of คุณ.

The words that carry it

Learn this in “Who's who” →

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